2022 Fall
- Mimeri is a high-end watch brand that aims to provide users with a high-quality, minimalist, sustainable experience. The target users of the brand are mainly young users who pursue high quality of life.
- Purpose: Mimeri aims to offer a seamless blend of simplicity and sustainability by incorporating sustainable materials into its high-end packaging design.
- Approach: The brand adopts an innovative structural lineup packaging design for its watches, which includes components such as the watch, band, card, and cardholder. This design promotes both convenience and sustainability.
- Program used: Illustrator/Photoshop/Cinema 4D/Keyshot/Sketch
- Material: Utilizing 100% recycled corrugated paper to reduce waste and promote sustainability.
Packaging Prototype